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Public Relations and the Animal Kingdom

by Bob Betzen

greedy_koala.jpgI wonder if dolphins hate drift nets as much as manatees hate unguarded boat propellers. By now every other species on the planet must despise at least one human invention. It’s fortunate that some of our wild friends have powerful advocacy groups looking out for their interests. These animals, for example, have all their ducks in a row when it comes to public relations:

Chimpanzees
The objectives of the Jane Goodall Institute are to:
• Increase primate habitat conservation
• Increase awareness of, support for and training in issues related to our relationship with each other, the environment and other animals (leading to behavior change)
• Expand non-invasive research programs on chimpanzees and other primates
• Promote activities that ensure the well-being of chimpanzees, other primates and animal welfare activities in general

Koalas
The Australian Koala Foundation has no trouble generating positive publicity for these cuddly creatures.

Whales
The American Cetacean Society protects whales, dolphins, porpoises, and their habitats through education, conservation, & research. The Cousteau Society also promotes oceanic conservation and research.

red_panda.jpgRed Pandas
The Red Panda Project educates and empowers local communities to serve as active partners in the conservation of wild red pandas and their habitat.

Wild Horses
The Wild Horse Sanctuary’s mission is to protect and preserve America’s wild horses as a “living national treasure” in a publicly accessible and ecologically balanced environment with other wildlife for future generations.

Bears
Ursus International Conservation Institute is dedicated to the conservation of bears and their habitat. Ursus seeks to assist in creating a sympathetic and informed attitude towards bears that is based on an understanding of the critical situations facing their populations.

Lions
You can read the latest on lion conservation at the Lion Guardians blog.

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3 Responses to “Public Relations and the Animal Kingdom”

  1. Radical Avenue » Blog Archive » Animals with the Right Stuff Says:

    […] with the Right Stuff by Bob Betzen It’s hard to match the public relations skills of warm blooded animals, but don’t underestimate the ability of egg laying creatures to […]

  2. Radical Avenue » Blog Archive » Animals with PR Problems Says:

    […] with PR Problems by Bob Betzen People are fickle. Some will find you cuddly and adorable while others will consider you despicable. These wild animals need an image […]

  3. Radical Avenue » Blog Archive » Animals in the Crosshairs Says:

    […] Ducks have a little bit of everything when it comes to public relations. Disney uses them in cartoons, but hunters like to blast them from the sky. Ducks survive by […]

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